LinkedIn

How the LinkedIn Algorithm Works in 2026: Feed Ranking, Content Formats, and Reach Strategy

LinkedIn’s feed algorithm considers quality signals, professional relevance, relationship strength, engagement, and content consumption behavior when deciding what to show each user. In practice, posts with specific expertise, strong hooks, native documents, and native video tend to perform better than generic advice or external-link posts. This guide covers how LinkedIn’s feed ranking works, which content formats perform well, and how to build a posting strategy that earns real professional engagement.